Zeta Revolutionizes Credit Access with New UPI-Based Stack: Aims for $1 Trillion Market by 2030
Zeta, a leading fintech startup, has launched a new technology stack to support credit line-based transactions on the Unified Payments Interface (UPI). This move aims to revolutionize the way credit is accessed and utilized in India, potentially leading to a trillion-dollar market by 2030.
Key Highlights:
Zeta's new stack allows banks to offer credit lines to customers directly through UPI, eliminating the need for separate credit card applications.
The company aims to process 50% of all UPI credit disbursals by 2030, signifying a massive opportunity for growth.
Zeta will act as a technology service provider (TSP) for financial institutions, handling everything from customer onboarding and underwriting to lifecycle management and analytics.
This initiative aligns with Zeta's...